Marketing Association - $250,000 of Complimentary Foundation Campaigns

Marketing Association – $250,000 of Complimentary Foundation Campaigns

Many thanks to the Marketing Association for inviting the Epilepsy Foundation to be its post graduate student assignment in term three 2013. An introduction by Cornelius from Catchi, also a Marketing Association lecturer, led to the Foundation receiving 24 marketing campaigns for its 2014 Birthday Card project implementation. Sixty marketing students in Auckland Wellington and Christchurch were tasked with designing marketing campaigns with a return on investment of $1million over five years. The campaigns received were excellent and will undoubtedly support the Foundations fundraising effort.